BELL’S

Perth-based Arthur Bell began vatting malt whiskies together to provide greater consistency from 1851, going on to combine malts and grains to create his own blended Scotch. In 1895 the ‘Extra Special’ trademark was registered, and was first used alongside Bell’s name in 1904. This was effectively Bell’s first branded blend, and the ‘Extra Special’ tag was used until the introduction of the Bell’s Original variant in 2008. 1896 saw the registration of Arthur Bell’s signature, which still adorns every bottle, along with the slogan ‘Afore ye go,’ which was registered in 1921 and first used four years later.