Initially, the reprised Pike Creek was intended as a Canada-only product. That plan was quickly revisited after a very successful pre-Christmas Canadian launch. The arrival of Ross Hendry, formerly of The Glenrothes, as the new director of international sales at Corby Distillers (makers of Pike Creek) also played a role.

‘When I came to Corby it surprised me,” Hendry told me recently. “They took Canadian self-deprecation to a new level; even more surprising when you consider the quality of the juice. I’m pretty excited about taking Pike Creek into the U.S.”