The King of Soho Gin, named after the well-known London Porn Baron Paul Raymond, was created by his estranged son Howard Raymond and appeared on the market on 1st October 2013.

Paul Raymond was a successful serial entrepreneur starting off his fortune by opening up Britain’s very first members only strip-club in 1958, then moving aggressively into real estate, where he earned the title ‘King of Soho’ after taking over the area. Being in the porn industry led him to create an array of famous topshelf magazines such as ‘Men Only’ and ‘Escort’. Paul Raymond, who later died in 2008, is remembered as a controversial figure in London’s rich history, as a purveyor of creativity, music, art, modern culture and of course sexual liberations.

After Paul’s death, Howard Raymond grew into his inherited responsibilities over three years. It was then, that he was inspired to create a gin to celebrate his father’s legacy. Along with his business partner Alex Robson, he began a parent company called West End Drinks to control both the gin they were creating and future brands. And so, the King of Soho Gin was born.